SUSTAINABLE DIGITAL MARKETING STRATEGY IN THE PERSPECTIVE OF SUSTAINABLE DEVELOPMENT GOALS

The idea of sustainable development goals has become a catchphrase for many cutting-edge organizations due to its universal application. Many governmental and nongovernmental (NGOs) businesses throughout the world are actively focusing on this idea, but thorough definition concept that encompasses digital marketing is lacking. advent revolutionized way interact with their global clientele. More more realizing environment not just present, also future industry. When looking at big picture, think about how they can keep expanding maintaining current model. Sustainable tactics focus research, which will examine them in light targets. This study takes descriptive qualitative approach. In findings study, we means providing needs without jeopardizing generations' potential do same. Here, crucial, both terms emphasizing importance applying aligning company strategy environment. As result, now rely heavily disseminate communicate ongoing actions get insight into users behave Internet.